If you’re wondering how locals on the West Coast of Wisconsin know spring is on its way, it rarely happens all at once. It’s quieter than that.
Maybe it’s the first barge slowly pushing upriver on Lake Pepin, cutting a dark line through the last of the ice. Or the return of trumpeter swans gathering in Maiden Rock Bay, their calls carrying across the water. Then come the first motorcycles rolling along the Great River Road—a welcome sound after a long winter, echoing off the bluffs and signaling that warmer days aren’t far behind.
Soon after, lights flick on in village storefronts, patios are swept, and doors reopen along the Wisconsin side of Lake Pepin. Shops and eateries ease back into the season, ready to welcome visitors and locals alike for the simple pleasure of being out again.
John McGivern Visits the West Coast of Wisconsin
Now Streaming: John McGivern’s ‘Main Streets’ John and Emmy visited several West Coast of Wisconsin members Scandihoo, Cultural Cloth, Stockholm Pie, Township 23, Pickle Factory, Lavender Bluff Farm, and more!
Stunning Stays for Large Groups
Designed for groups of sixteen or more, these spacious, amenity-rich rentals set the stage for unforgettable summer gatherings—whether it’s a family reunion, friends’ getaway, or a relaxed corporate retreat. Book early to claim some of the West Coast of Wisconsin’s best days; the sweetest stretches of summer fill quickly (and fall dates are worth grabbing now, too).
Once you’re here, lean into the local advantage. Ask your host where to dine, drink, explore, and shop—they’ll point you to the spots that make a group trip feel effortless. Looking for something extra memorable? Many local businesses are happy to create customized private experiences, from curated dinners to hands-on workshops, designed just for your group.
Stockholm Haüs
Stockholm, WI
The property is unlike anything else in the region. Two distinct homes, connected by a dramatic atrium, offer the rare luxury of togetherness and privacy. You can gather as a group when you want, then retreat to completely separate spaces when you need. With 8 bedrooms, 7.5 bathrooms, and sleeping up to 16, it’s ideal for reunions, multi-family trips, wellness retreats, and milestone celebrations.
Then there’s the amenity people can’t stop talking about: the 45-foot saltwater pool and cabana, tucked among old-growth trees. Floating here, surrounded by forest and sky, feels genuinely magical—more boutique resort than vacation rental, and unlike anything for hundreds of miles. Add the extra-large entertaining deck, wood-burning fire pit, and wood-fired hot tub, and it’s easy to see why people return again and again.
Maiden Rock Retreat
Maiden Rock, WI
Housed in a beautifully renovated historic creamery and opened in 2020, the retreat sits above Lake Pepin with sweeping views that immediately set the tone for a memorable stay or gathering.
The property is designed for people to come together. For overnight stays, it comfortably sleeps up to 16 guests, with two private suites and two first-floor bedrooms—ideal for families, friend groups, or multi-generational trips. Inside, guests gravitate toward the great room, anchored by a large bar, fireplace, pool table, and games that naturally turn evenings into long, relaxed conversations.
Birchwood Acres
Stockholm, WI
Set on 12 private bluff-top acres overlooking Lake Pepin, this expansive, design-forward home feels both elevated and effortless—where big views, beautiful interiors, and generous gathering spaces make it easy to settle in and stay awhile.
The home comfortably sleeps up to 20 guests, with multiple king bedrooms and a separate bunkhouse that gives everyone their own space while still keeping the group connected
